Website Design

Kinsa Health homepage example
Website Design

Website Design

We worked with Kinsa to redesign their brand website and eCommerce flow. Using a blend of analytical insight, user research, and prototyping we delivered a beautiful, modern responsive site design. Users of the Kinsa site can quickly get product specifications, updates and order products easily with a number of buying options.

A/B Testing

A/B Testing

Establishing a solid testing hypothesis for user testing is critical to gathering useful data on creative decisions. The more relevant feedback we have as designers and product owners the better.
Two homepage solutions for Kinsa's A/B testing
A/B Testing

eCommerce Flow

eCommerce Flow
eCommerce Flow

eCommerce Flow

Using persona exercises, user testing and user research, we created buying scenarios that ultimately guided us in crafting a thoughtful and effective eCommerce purchase flow for Kinsa's digital thermometer.

Scope of Services

UX Design A/B Testing eCommerce
UX Design
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We collaborated with marketing stakeholders to design clear paths for the user. By establishing clear business goals, design and testing helped us arrive at a delightful user experience for people purchasing products and researching product features.
A/B Testing
Noun Project Split Test Icon
It’s often difficult to know which creative choices such as color, copy and layout will drive the best conversion results. We established a clear hypothesis for website design testing and configured multiple distinct versions of the Kinsa brand homepage to learn what users liked best.
eCommerce
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We provided a clean responsive design for the purchase flow built on Kinsa’s eCommerce platform of choice. Using best practices and thoughtful form design we arrived at an effective solution for buying Kinsa quickly.